Just when I thought today could not become any more idiotic, I get a press release in my inbox with the headline: MORNING SICKNESS REMEDIES FIT FOR A QUEEN.
Yes, that's right, people. The PR people for herbal remedy shills, Dr Stuart's, saw fit to jump on the baby-and-barf bandwagon. Using the Duchess of Cambridge's trip to hospital for hyperemesis gravidarum as the hook for the sales pitch, the oh-so-perky press release tells us that a cup of herbal tea will see you right if you're pregnant and puking. A brew of Dr Stuart's Ginger and Lemongrass is all you need.
Never mind that the Duchess is suffering a form of morning sickness that is so awful that it has been known to kill pregnant women, especially in centuries gone by. Never mind that women have actually terminated pregnancies because they could not cope with this particularly horrendous nausea. Why, all they should have done was had a jolly cup of tea! Silly women!
I have precisely no idea why one Lauren Soar of Manc Frank PR saw fit to add my name to her media list or why she thought it was at all big or clever to use debilitating morning sickness that generally requires hospitalisation, medication and a drip to try and promote a herbal tea. Raising awareness of a particularly hideous form of morning sickness is one thing. Trying to sell tea at the same time is quite another.
Now, I am quite the fan of ginger tea for sorting out upset tummies and hangovers, but pregnant women everywhere who are suffering from hyperemesis gravidarum generally need something a tad stronger to get over the condition.
Stay classy, Lauren. You've gotta love a PR who peddles dodgy medicine and jumps on a bandwagon that is already out of control and taking up way too much time on the news cycle to make a few bucks for a client...
Image courtesy of www.kozzi.com